Rayman Origins

No Arms, No Legs, All Fun
Video Campaign:
Launch Trailer & :30 Cutdowns
CAMPAIGN ASSETS
THE CHALLENGE

It’s been close to a decade since the last Rayman game was released, and 15 years since it was in 2D. We need to build awareness and get people excited to buy it for the holidays.

THE SOLUTION

2D or 3D – What people have loved about the Rayman series has always been the humor and inventive platforming. We’ll focus on strongly letting the wild wackiness tone of the Rayman world be recreated in our marketing assets, and let the incredible levels, artwork, and gameplay shine as well.

THE RESULTS
  • 2 Million Units Sold
  • Multiple Award Winner (Silver Telly)
  • Exclusive placement on IGN
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